The tech giant Google recently revealed in a blog post that it has blocked or removed 3.1 billion ads, including ads related to COVID-19, worldwide by 2020 in violation of its policies.
According to Mashable, the organization also cut an additional 6.4 billion ad.
“In 2020, our policies and enforcement were tested as we came together in the face of a global epidemic, numerous elections around the world and ongoing battles with evil actors seeking new ways to exploit people online,” said Scott Spencer, VP, ad privacy and security, in a blog post.
He added that “thousands of Googlers have worked day and night to bring a safer feeling to users, creators, publishers and advertisers. We know that when we make decisions with a user safety lens, it will benefit the wider environment. Maintaining trust from advertisers and publishers helps their businesses thrive over time.”
Mashable has announced that Google has renewed or added more than 40 advertisements to advertisers and publishers. Discussing Covid-related ads, a major technology company has blocked and banned more than 99 million Covid-related promotions from uninterrupted operation, including a miraculous treatment, an N95 mask due to a lack of supply, and counterfeit vaccines.
Significantly, this is a big year when Google shares information on advertising limitations that are a key part of its overall strategy. It states that the ban on advertising allows a company to plan its course according to geography, local laws and our certification programs
“We know that when we make decisions based on the safety of users, it will benefit the wider environment. Maintaining the trust of advertisers and publishers helps their businesses succeed in the future,” says a Google blog.